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Wendy’s will start selling Honest Tea, brewed fresh on-site, at their fast food restaurants nationwide
I may be having a fast food burger and fries, but hey, I ordered a side of organic tea!
Organic and fast food are usually not two terms that you see together in one menu, but Wendy’s is looking to change that. Wendy’s announced that they will begin brewing Honest Tea, an organic tea brand and subset of Coca-Cola, on location at each of their restaurants nationwide, making Wendy’s one of the first-ever fast food restaurants to offer an organic item on their menu.
Sadly, the tea will cost slightly more than soda, at $1.69 per drink, as compared with the average $1.39 price for a small soda, according to the Wall Street Journal.
Employees will add fair-trade sugars and flavors to the Honest Tea. They will also sell an exclusive flavor on-site: Honest Tropical Green Tea. Honest Tea founder Seth Goldman says that he hopes to almost triple current sales of the packaged organic tea product to $500 million by 2020.
This isn’t Wendy’s first attempt to have a healthier menu: earlier this year, they took soda off the kids’ menus, which was followed by similar actions from Burger King and McDonald’s.
Updated on June 19th, 2020 by Bob Ciura
Did you know PepsiCo (PEP) now generates more profit from its food brands than from its beverage brands? In 2019, food products represented 54% of PepsiCo’s total revenue. The biggest reason for PepsiCo’s emerging foods portfolio is the acquisition of Frito-Lay in 1965.
Since that time, the Frito-Lay brands have realized tremendous growth. PepsiCo’s strategy of building both drink and food brands has paid dividends for shareholders, literally and figuratively.
PepsiCo has increased its dividend payments for 48 consecutive years. This makes PepsiCo one of 66 Dividend Aristocrats – S&P 500 stocks with 25+ years of rising dividend payments each year.
You can download the full Dividend Aristocrats list (with important financial metrics like dividend yields and price-to-earnings ratios) by clicking on the link below:
The stock currently has an above-average dividend yield of 3.2%. PepsiCo has grown its revenue and earnings-per-share for decades, which has allowed it to continue increasing its dividend each year.
Of course, its brand portfolio is the reason for its long history of growth. The company now has 23 individual brands that each generate $1 billion or more in annual sales.
This article will take a closer look at each of PepsiCo’s billion-dollar brands.
Table of Contents
You can instantly jump to any specific section of the article by clicking on the links below:
PepsiCo’s 23 Billion-Dollar Brands
The image below shows PepsiCo’s 23 brands with over $1 billion in sales in the last 12 months:
PepsiCo has 16 billion-dollar beverage brands and 7 billion-dollar food brands. Of PepsiCo’s 16 billion dollar beverage brands, 10 are carbonated (called sparkling) and 6 are non-carbonated (called still).
* Lipton and Starbucks RTD Beverages are partnerships with Unilever (UL) and Starbucks (SBUX), respectively. Dr. Pepper/Snapple (DPS) owns the United States rights to 7 Up while PepsiCo owns the rights outside North America.
Despite PepsiCo’s name, the company sells much more than carbonated beverages. In fact, only 10 of the company’s 22 billion dollar brands are carbonated. PepsiCo long ago recognized the growth of still beverages over sparkling beverages. Even within the sparkling beverages category, PepsiCo has looked for growth outside soda, such as the $3.2 billion acquisition of SodaStream in 2015.
PepsiCo’s snacks portfolio is second-to-none. The company dominates the snacks category – especially in the United States. In addition to its 7 billion-dollar chip brands, PepsiCo also owns the Quaker food brand.
All 23 of PepsiCo’s billion dollar brands are analyzed in detail below. Still brands are analyzed first, followed by sparkling brands, and then the company’s food brands.
Gatorade was originally formulated in 1965 by a team of scientists led by Robert Cade at the University of Florida. In 1967, the University of Florida won the Orange Bowl which garnered publicity for Gatorade. Shortly after the Orange Bowl, Cade entered into an agreement with Stokley-Van Camp to manufacture and market Gatorade.
Quaker Oats purchased Stokley-Van Camp in 1983. In 2001, PepsiCo purchased Quaker Oats for $13.4 billion. Gatorade is the market leader in sports drinks by a wide margin. The brand has over 72% market share in the United States. The next closest competitor–Coca-Cola’s Powerade–holds just 16% market share in the United States.
The Gatorade brand has become so successful through advertising deals with large professional sports associations and players. Gatorade is the only beverage besides water that athletes can drink court-side at NBA games. PepsiCo is now the official food and beverage partner of the NBA.
Tropicana was founded in 1947 by Anthony Rossi. Rossi was an Italian immigrant to the United States. In 1954, Tropciana was one of the earliest adopters of flash pasteurization which allowed the company to sell not-from-concentrate, ready-to-drink orange juice.
Tropicana went public in 1969 and traded on the New York Stock Exchange. Beatrice Foods acquired Tropicana in 1978. The Seagram Company acquired the Tropicana brand from Beatrice Foods in 1988 for $1.2 billion. Seagram grew the Tropicana brand and expanded it internationally. PepsiCo acquired Tropicana in 1998 for $3.3 billion.
PepsiCo last released sales data for Tropicana in 2011. At that time, Tropicana generated about $6 billion a year in sales and was PepsiCo’s 5 th largest brand behind Gatorade, Mountain Dew, Lay’s, and Pepsi.
Today, Tropicana is the leader in the United States ready-to-drink orange juice market. The brand is losing ground to Coca-Cola’s Simply Orange brand, which is a billion dollar brand in its own right.
Both Tropicana and Gatorade were acquired by PepsiCo. Aquafina was developed in house. PepsiCo released Aquafina water in 1994 to compete in the bottled water market. PepsiCo had a 5-year head start on rival Coca-Cola’s Dasani brand which was released in 1999.
Aquafina water is municipal tap water that is filtered and purified using reverse osmosis, ultraviolet light, and ozone. PepsiCo has especially high margins on bottled water as it has very low input costs.
In 2014, Aquafina was the third-largest bottled water brand in the United States, behind Dasani and private-label brands. Aquafina is not sold only in the United States. It is an international brand with a global presence.
PepsiCo does not own the Lipton brand outright. The company distributes and sells Lipton’s ready-to-drink beverages in a partnership with Unilever. PepsiCo entered into an agreement with Unilever to sell ready to drink Lipton brands in the United States in 1991.
The two companies entered into more agreements in 2003, 2007, and 2014 to sell ready-to-drink Lipton beverages in many international markets.
By 2011, Lipton ready-to-drink beverages has annual sales of over $2 billion. Today, Lipton ready-to-drink beverages are sold in over 100 markets around the world.
Like the Lipton ready-to-drink beverages, the Brisk beverage band is a result of the PepsiCo-Unilever partnership. Brisk is a tea brand targeted toward younger consumers.
The brand reached over $1 billion in annual sales in 2012. Brisk increased the size of its cans and dropped its price to .99 to compete with Arizona Tea.
PepsiCo has 2 tea brands that generate $1 billion plus a year in sales. The tea industry is realizing solid growth as consumers slowly switch from sodas to ready-to-drink tea. The United States tea industry in particular grew from $2 billion in 1990 to $10 billion in 2014 – quadrupling in just under 25 years for a compound annual growth rate of 7%.
Starbucks RTD Beverages
PepsiCo has 6 billion dollar still beverage brands. Of those brands, 1 was developed in house (Aquafina), 2 were acquired (Tropicana and Gatorade), and 3 are the result of partnerships with other companies (Lipton, Brisk, and Starbucks RTD Beverages).
Starbucks and PepsiCo reached an agreement in 1994 to distribute ready-to-drink coffee drinks in North America. In 2007, the companies agreed to international distribution, starting with China. Starbucks also sells ready-to-drink beverages in South Korea, Japan, and Taiwan through an agreement not through PepsiCo.
When Starbucks and PepsiCo first partnered in 1994, the ready-to-drink coffee business generated just $60 million in the United States. Times have changed. By 2012, Starbucks RTD beverages were generating more than $1 billion a year in sales.
The Pepsi brand is PepsiCo’s namesake – it is also the company’s oldest brand.
Pepsi was first sold as ‘Brad’s Soda’ in 1893. The soda was developed by Caleb Bradham in New Bern, North Carolina. In 1898, he renamed his soda Pepsi Cola. Pepsi Cola gets its name from the digestive enzyme pepsin and the kola nut which was used in the recipe.
The Pepsi Cola Company grew until it began speculating on sugar prices. Sugar price speculation forced the company into bankruptcy in 1931.
The company’s brand and assets were purchased by Roy Megargel. Megargel was unsuccessful in reinvigorating the Pepsi brand. He sold to Charles Guth, the head of candy manufacturer Loft, Inc. Guth purchased Pepsi to sell in his stores instead of Coca Cola because Coca Cola would not give him a discount on syrup.
Guth grew the Pepsi brand, but Loft, Inc. struggled. Guth owned the Pepsi brand personally but had been using funds from Loft, Inc. to grow the brand. Loft, Inc. sued Guth for the Pepsi brand and eventually won.
Loft, Inc. changed its name to Pepsi-Cola company around 1940. From that time on, the Pepsi Company and Pepsi brand have realized tremendous growth. Today, Pepsi is PepsiCo’s most valuable brand. Pepsi is sold in over 200 countries and generates more than $20 billion a year in revenue.
Despite its success, Pepsi is only the third-most popular soda, behind Coca-Cola and Diet Coke.
Diet Pepsi was the first diet cola distributed nationally in the United States. Diet Pepsi was first released in 1964. For comparison, Coca-Cola did not release Diet Coke until 1982, 18 years later.
By 2011, Diet Pepsi was generating over $5 billion a year in annual sales. The Diet Pepsi brand is PepsiCo’s 6 th largest brand based on revenue.
Today, Diet Pepsi has the 7th-highest soda market share in the United States.
Pepsi Max is PepsiCo’s diet offering for men. The traditional diet soda drinker is female. The word diet does not appeal to male consumers as much as female consumers. Pepsi Max is a zero-calorie diet drink that is marketed directly toward a male audience.
Pepsi Max was released in 1993 in the United Kingdom and Italy. The brand quickly spread internationally. Unlike the traditional Pepsi brand, Pepsi Max was introduced outside the United States.
Mountain Dew is PepsiCo’s second most popular beverage brand, behind only Pepsi. In 2011 (the last year Pepsi gave brand-based sales data), Mountain Dew had sales of around $7 billion. Today, Mountain Dew has the 4 th highest market share in the United States soda market, behind only Coca-Cola, Pepsi, and Diet Coke.
Mountain Dew was created in Tennessee in 1940 by Barney and Ally Hartman. Mountain Dew is now sold in many countries around the world. In some countries, Mountain Dew has no caffeine, while in other countries it has a high level of caffeine for a soda. In the United States, Mountain Dew has 55mg of caffeine, versus 38mg of caffeine for Pepsi.
Diet Mountain Dew
Diet Mountain Dew was first released in 1986 as ‘”Sugar Free Mountain Dew”. The brand was renamed Diet Mountain Dew in 1988. Diet Mountain Dew reached $1 billion in annual sales in 2011.
Pepsi owns the international rights to 7 Up, not the rights to the company in the United States. 7 Up was invented by C.L. Grigg in 1929. Grigg worked for the Howdy Corporation, which also produced Howdy Orange drink. Interestingly, 7 Up contained the mood stabilizer Lithium Citrate until 1950.
The 7 Up brand has changed hands many times before being acquired by Pepsi. Westinghouse purchased the 7 Up brand in 1969. The brand was sold to cigarette giant Philip Morris in 1978.
Eight years later, Philip Morris sold the international rights to 7 Up to Pepsi for $246 million. Philip Morris sold the United States rights to 7 Up to an investment group. The United States/Canada rights are currently owned by Dr. Pepper/Snapple (DPS).
In 2011, Pepsi realized nearly $5 billion in annual sales from 7 Up. PepsiCo uses its excellent international distribution and marketing capabilities to sell 7 Up around the world.
Sierra Mist is PepsiCo’s answer to Sprite. Sierra Mist is a lemon-lime flavored soda. Since 2010, PepsiCo has opted to make Sierra Mist free of artificial sweeteners. The soda is sweetened with sugar and stevia.
The Sierra Mist name is oddly similar to the Mountain Dew name –with mist and dew having very similar meanings and Sierra being a mountain range.
Sierra Mist was introduced by PepsiCo in 1999. The Sierra Mist brand is one of PepsiCo’s ‘smaller’ billion dollar brands, generating a little over $1 billion a year in sales.
Mirinda is one of PepsiCo’s oldest beverage brands. The Mirinda brand was created in Spain in 1959. PepsiCo purchased Mirinda in 1970.
The Mirinida soda is available in a wide variety of fruit flavors. The most popular flavor by a wide margin is orange. Mirinda generates the bulk of its sales internationally. The brand is most popular in Europe and the Middle East.
The Mirinda brand’s closest competitor is Fanta. Fanta is owned by Coca-Cola and is also available in a wide variety of fruit flavors.
PepsiCo’s most recent addition to the billion-dollar brands list is SodaStream, which the company acquired in 2015 for $3.2 billion. The rationale for the acquisition is that PepsiCo is targeting the at-home sparkling beverage market, which is an emerging growth category.
SodaStream also represents PepsiCo’s attempt to generate growth from environmentally conscious consumers who may be concerned about the proliferation of plastic water bottles. According to the company, one SodaStream bottle is the equivalent of 3,070 disposable bottles.
According to PepsiCo’s 2019 annual report, SodaStream generated 20% net sales growth last year.
The Lay’s brand is PepsiCo’s second most valuable brand, behind only Pepsi cola. In 2017, Lay’s generated around $1.7 billion in annual sales, which amounted to just less than 30% of the potato chip market. The broader Frito-Lay segment accounted for approximately $16 billion in sales in 2017.
Lay’s was created in 1932 by salesman Herman Lay. Lay initially sold the chips out of the trunk of his car (presumably the FDA was not as harsh back then).
The Lay’s brand continued to grow over the next 3 decades. In 1961, Lay’s merged with Frito to create chip behemoth Frito-Lay. In 1965, PepsiCo and Frito-Lay merged to form PepsiCo.
The Walkers brand is simply Lay’s repurposed for consumers in Ireland and the United Kingdom. As of 2011, Walkers was PepsiCo’s smallest billion dollar brand, generating just over $1 billion in annual revenue.
The Doritos brand is PepsiCo’s second most valuable chip brand, behind only Lay’s. The Doritos brand got its start in an interesting location…
Doritos were invented at the Anaheim, California Disneyland. In 1964, The VP of marketing at Frito-Lay noticed how popular Doritos were at Disneyland. He made a deal with Disneyland’s food supplier, and the Doritos brand was taken outside of Disneyland.
The Doritos brand broke $1 billion in annual sales in the early 1990’s. The brand has grown its revenues at around 7.5% a year over the last 25 years.
Ruffles potato chips were first introduced in 1958. For many years, Ruffles slogan was “Ruffles have ridges”. The chips ridges help it to break less in bags, have a more satisfying crunch, and carry more dip.
The Ruffles brand generated about $2.5 billion in sales in 2011 (the last year sales data for individual brands was released by PepsiCo). The Ruffles brand is significantly smaller than PepsiCo’s flagship Lay’s potato chip brand.
Fritos are deep fried corn chips. The Fritos brand was created in 1932 by Charles Elmer Doolin. Doolin found a vendor in San Antonio selling deep fried corn snacks. He purchased the recipe from the vendor and then perfected it with the help of his mother in her kitchen.
The Frito brand grew rapidly over the next several decades. In 1961, Frito Corporation merged with Lays to create Frito-Lay. Today, the Frito brand generates over $1 billion a year in sales.
Fritos is not the only billion dollar brand Charles Elmer Doolin created. He also created Cheetos in 1948. Doolin’s company did not have the scale to do a national product launch of Cheetos, so he partered with Lay’s. The success of Cheetos in the following years is what lead to the merger between the Frito and Lay corporations.
Cheetos is sold around the world in a variety of flavors. PepsiCo tailors the product’s flavor to local tastes. In 2011, the Cheetos brand had sales of around $2.5 billion a year.
The Tostitos brand was released by PepsiCo in 1978. The Tostitos brand is a more authentic take on Mexican chips.
The Tostitos brand generates close to $2 billion a year in sales. Tostitos Scoops are a popular spin-off product of the brand. Tostitos Scoops are bowl-shaped chips that help to scoop more dip with each chip.
The Quaker brand is different from PepsiCo’s other billion dollar brands. PepsiCo’s other billion dollar food brands are all chips. Quaker, on the other hand, sells a variety of packaged food products.
Quaker Oats is PepsiCo’s second oldest brand – only behind Pepsi cola. Quaker Oats was formed in 1991 from the merger of 4 oat mills.
PepsiCo purchased Quaker Oats for $13.4 billion in 2001. PepsiCo’s rational for the purchase was to obtain the Gatorade brand, which Quaker Oats had acquired in 1983. The strategic rationale for keeping the Quaker brand is the brand’s ‘health conscious’ image which balances out the ‘not so healthy’ Frito-Lay snacks.
Based on our expected adjusted EPS of $5.64 per share in 2020, PepsiCo’s price-to-earnings ratio is hovering around 23 to 24, slightly above the S&P 500’s price-to-earnings ratio.
PepsiCo is likely trading above fair value, as its 10-year average P/E ratio is approximately 19. That said, premium businesses typically command premium valuations in the stock market, given the company’s portfolio of high quality brands and solid growth prospects.
PepsiCo generates a majority of revenue from its food brands. Despite being named after a soda, PepsiCo’s value comes more from its Frito-Lay products than its drink products.
PepsiCo’s Growth Prospects
PepsiCo continues to perform well on a fundamental basis. On 4/28/2020, PepsiCo reported earnings results for the first quarter. Adjusted earnings-per-share increased 10.3% to $1.07, .04 ahead of estimates. Revenue increased 7.7% to $13.9 billion, $680 million higher than expected. Organic growth was 7.9% for the quarter.
Every business segment and region had at least mid-single-digit organic growth. Food and snacks had 5.5% organic volume growth while beverages added 6%. PepsiCo Beverages North America was higher by 6%, the seventh consecutive quarter of growth for this segment. The impact of COVID-19 negatively impacted the away-from-home sales, but pantry stockpiling more than made up for this.
Frito-Lay North America reported a very solid 7% growth rate for the most recent quarter. Quaker Foods North America, which has been a headwind for PepsiCo over the past few years, also had 7% organic growth. This segment benefited from more consumption at home as consumers stayed home related to COVID-19. The company stated that organic growth was higher than expected due to consumers purchasing items ahead of stay-at-home orders.
PepsiCo grew earnings at a rate of 4.2% per year from 2010-2017. Due to company’s organic growth guidance, we have increased our expected earnings-per-share growth to 5.5% from 4% through 2025. PepsiCo‘s growth over this time period will accrue from sales growth and share repurchases.
PepsiCo is a favorite of dividend growth stocks, thanks to its solid dividend yield and long history of dividend raises. We consider PepsiCo to be one of the blue chip stocks list thanks to its better-than-average growth prospects, solid 3% dividend yield, and stability.
PepsiCo’s portfolio of high quality brands in the slow changing food and beverage industry makes the company extremely stable. PepsiCo’s size and advertising strength will very likely see the company add more billion dollar brands in the future.
Start by looking for hidden inflation at the grocery store
Remember when sugar came in 5 lb bags? Now that same sugar comes in a 4 lb bag but costs the same. Orange juice containers have had ounces shaved off, too.
This is an easy way for manufacturers to make up for rising costs without raising the actual sticker price at the grocery store. People don’t notice as quickly or protest as much as they would if their grocery bill suddenly shot 20% higher.
Many of those reading this may remember being taught about grocery store price tags and unit costs in math class. This is the fine print on the price tag that tells you how much you are paying per ounce or lb. This is a useful tool that I don’t think is being taught as much in the classroom. It allows you to make wiser purchase decisions at the grocery store. If you have kids, it may be a good idea to teach them this, so they develop smarter shopping habits.
Some of the items on this list are part of our household routine by now. They helped us out when we were building our small house without a bank loan.
How to Create an At-Home Spa That Gives You Serious R&R
Creating an at-home spa will give you access to a personal oasis without breaking the bank.
Prioritizing your own health and wellness can be nothing if not overwhelming, and self-care is often packaged and sold to women as expensive investments. But in reality, self-care is simply making a conscious decision to spend time on yourself: breaking the bank is not required. There are ways to create an at-home spa &mdash or fancy dinner or movie theater experience &mdash that'll cost you less than $15 (or, if you're really creative, nothing). In fact, more often than not you can use common household items to create spa-like self-care moments that will rejuvenate you, revitalize you, and help you get back to neutral.
If you&rsquore dealing with a particularly stressful situation, or you&rsquore looking for a way to unwind from daily life on a routine basis, creating a spa day at home can be one of the easiest and most effective ways to find some peace and quiet. And whether you only only do this once a month or once a year, it&rsquos always worth spending some extra TLC on yourself.
Tea Soda:: a Sugar-free, Keto Pop-like Fizzy Drink
August 17, 2014 By Leanne Vogel November 3, 2018
A healthy soda recipe made with mineral water and brewed tea – a perfect no sugar, keto approach to satisfy your craving for fizzy drinks, soda, pop or coke.
I was a heavy smoker 7 years ago – half a pack to a full pack daily. And the scary part? I drank a Diet Coke with practically every cigarette. On a 25 cigarette day, that’s upwards of 15 pints of soda in a 24 hour period.
Keto shopping lists, recipes, and more! Start keto with this FREE 5-step guide.
It feels weird to think that this used to be my life.
Even after receiving my certification in nutrition, I used twisted logic to deny that I had a soda problem. I rationalized that because Diet Coke was made from water and had no calories, it couldn’t have been all that bad for me. Logically, I knew that consuming that much artificial sweetener is dangerous (1)(2)(3), not to mention the health complications of drinking more pop than water…
Thankfully, I met Kevin who flat-out said that when I met his mother, I could not be a smoker. And with that, I quit. After I stopped smoking, I satisfied my fizzy drink cravings by switching to a combination of soda water with fresh-pressed juice, then to kombucha (read about my 30-day kombucha experience), and now every couple of weeks, I treat myself to a keto-friendly Tea Soda.
Tea Soda combines my love of tea with the refreshingly satisfying feeling of a fizzy drink. There’s no sugar, no garbage ingredients, just mineral water and brewed tea, and it’s keto-approved.
I’ve tried all sorts of teas in my keto Tea Sodas. Green, black, herbal, oolong, even organic matcha powder (to thank the Healthful Pursuit community for their ongoing interest in all things matcha, Kiss Me Organics is extending a 25% DISCOUNT to all HP readers. Get 25% off when you use GR8TEFUL at checkout (through Amazon) – expires August 31)
The key to the perfect keto Tea Soda is in steeping the tea just a bit longer than normal. 1-2 minutes is all you need.
If you’re hooked on the refreshing feeling that fizzy drinks, soda, pop or coke gives you and want to nip the craving in the bud, or you’re looking for a fun, keto way to spruce up your homemade iced tea, make a Tea Soda!
Buying and storing chai
A chai blend, just like any other tea blend, won&rsquot really go &ldquobad&rdquo, but it can get stale. To ensure you&rsquore getting the freshest chai, buy it from a reputable company that can tell you when and how the chai was processed and packaged. Chai tea blends can stay fresh for up to a year with these storage tips in mind:
- Always store tea in a cool, dark place.
- Keep your tea away from heat, light, oxygen and moisture, and never store tea in the refrigerator.
- Tea will last longer if stored in an opaque, airtight container.
- Don&rsquot let tea share the pantry with items like coffee and spices that can leach their flavor into the tea leaves.
For more information about how to best care for your tea, visit our How to Store Tea page.
Learn more about how tea is made.
Learn more about our single garden direct organic tea.
The Nutrition in a Green Smoothie
If you still think green smoothies are too expensive, consider the nutritional benefits you get from just one serving. The recipe above includes roughly 10 servings of fruits and vegetables. If you drink half of it each day (32 ounces as recommended), you’ll be meeting the US Office of Disease Prevention and Health Promotion recommendation of five servings of fruits and vegetables each day for adults. 1 That’s an entire day’s worth of fruits and vegetables for just $3.76–by noon, if you drink it for breakfast!
Of course, you’ll also be fueling your body with necessary vitamins and minerals. A box of macaroni and cheese may only cost $.99 cents, but it won’t come close to giving you the wide range of nutrients you’ll get from a single green smoothie – which provides vitamins and minerals like:
- Vitamin C – which reduces the risk of chronic disease and fights heart disease risk factors
- Potassium – which helps prevent stroke and regulate blood pressure
- Vitamin K – which plays a role in blood clotting and can treat osteoporosis and bone loss
- Vitamin A – which has benefits for healthy eyes and skin
- Manganese – which supports healthy bones and joints
These are just some of the many nutrients you’ll get in your daily serving of green smoothie, under $4 for a whole quart! You could spend between two and three times as much on a salad for lunch, but it may not include the same nutritional benefits – and even those popular fruit-and-nut snack bars don’t come close to offering the same bang for the buck.
Eating a healthy diet doesn’t have to break the bank. Green smoothies are an affordable, nutritious, and delicious solution when it comes to getting your daily servings of fruits and vegetable and a whole range of vitamins and minerals. Start skipping your daily coffee run and make a green smoothie instead. Your wallet and your waistline will thank you.
Join the FREE 9-Day Green Smoothie Challenge! You’ll get recipes, online support, and better health when you commit to adding a quart of green smoothie to your diet every day for 9 days. Get the details today!
–Robyn Openshaw, MSW, is the bestselling author of The Green Smoothies Diet, 12 Steps to Whole Foods, and 2017’s #1 Amazon Bestseller and USA Today Bestseller, Vibe.
Learn more about how to make the journey painless, from the nutrient-scarce Standard American Diet, to a whole-foods diet, in her free video masterclass 12 Steps to Whole Foods.
- Dietary Guidelines 2015-2020. Retrieved from: https://health.gov/dietaryguidelines/2015/guidelines/chapter-1/a-closer-look-inside-healthy-eating-patterns/#table-1-1
Green Tea Cleansing Oil
10g | 0.35oz BTMS-50 (USA / Canada) or other complete emulsifying wax (not beeswax!)
20g | 0.7oz Olivem 300 (USA / Canada) or Polysorbate 80 (NOT olivem1000!)
52g | 1.83oz grapeseed oil
15g | 0.53oz castor oil
0.5g | 5 drops Vitamin E MT-50 (USA / Canada)
1g | 0.03oz hydrolyzed silk (wondering about substitutions?)
1g | 0.03oz powdered green tea extract
5 drops palmarosa essential oil
5 drops litsea cubeba essential oil
2 drops geranium essential oil
2 drops frankincense essential oil
Prepare a water bath by bringing about 3cm/1″ of water to a bare simmer over low to medium-low heat in a small saucepan.
Weigh the BTMS-50, olivem300, grapeseed oil, castor oil, and vitamin E into a small heat-resistant glass measuring cup. Place the measuring cup in your prepared water bath to melt everything through.
While the oils melt together, stir the silk and green tea extract together in a small dish.
Once everything has melted, remove the measuring cup from the heat and dry the outside of it off with a dish towel. Set the measuring cup on a towel or hot pad to insulate it from the counter and stir the mixture with a flexible silicone spatula to combine everything. Pour a small amount (
15mL/1 tbsp or less) of the liquid mixture into the silk/green tea mixture and stir to combine. I find doing this results in less clumps. Once you’ve got a relatively uniform mixture, add that back to the rest of the oils and stir to combine.
Leave the melted mixture to cool for 20–30 minutes before stirring in the essential oils, and then decant into a 120mL/4oz plastic pump-top bottle or a 120ml/4oz squeeze bottle. That’s it!
To use, take a nickel-sized amount of the cleanser into your palm and combine it with a bit of warm water. Massage it into your face and wipe it off with a damp cloth. Follow up with the rest of your skincare routine.
Shelf Life & Storage
Because this cleanser does not contain any water, it does not require a broad-spectrum preservative (broad spectrum preservatives ward off microbial growth, and microbes require water to live—no water, no microbes!). Be sure to keep it dry to ensure it lasts as long as possible—don’t let any water get into the container and it should easily last a year.
If you have liquid green tea extract instead of powdered you can use it, but you will need to add a broad-spectrum preservative like Liquid Germall Plus to the entire cleanser formula as liquid extracts contain water. Drop 0.5g from the grapeseed oil to make room for the Liquid Germall Plus at the recommended 0.5% usage rate.
29. Avoid extra trips for shopping and other errands
Extra trips can really add up in a world of rising fuel costs. Consider how much extra time you are spending on all those short trips that could be used towards something that benefits your household budget more. Less time in the car is more time to garden, for example. If you work in town, try to do your shopping while you are there rather than making a separate trip on your day off. You may not feel like shopping after a long day at work, but by doing so, you will have more time on your days off for other things or just relaxing with your family from time to time.
Shopping online and picking up your order can save a lot of time and get you home faster. If you can arrange a pick-up right after you get off work, then you are going to save a ton of time, gas, and wear and tear on your vehicle over the years. Another benefit is that letting people at stores put your order together helps support jobs in your area.
What tips do you have for fighting household inflation? Please share in the comments below! Have any questions about the tips in this post? Please ask in the comments, and I will do my best to answer.